A day in the life, user research and digital nomads

The latest edition of the Economist published a special report on digital nomads, or “how wireless communications is changing the way people work, live, love and relate to places”. I’m still digesting this report, and will post a comment on this shortly.

The report included a series of contributions from ethnographers and all sorts of user-centred researchers, including Jan Chipchase, who made an interesting video of a day in his life, and how it was affected by technology. This is really useful tool to uncover latent needs and understand people’s motivations when relating to services, products and the society. At Engine, we are using video more and more, as this proved to be a very rich media to support our research.