Comments on: It’s all about stepping on your customers’ shoes http://intuire.wordpress.com/2008/05/04/its-all-about-stepping-on-your-customers-shoes/ thoughts on service design, strategy and innovation by Erick Mohr Mon, 09 Feb 2009 20:41:00 +0000 http://wordpress.com/ hourly 1 By: Erick http://intuire.wordpress.com/2008/05/04/its-all-about-stepping-on-your-customers-shoes/#comment-43 Erick Tue, 06 May 2008 21:36:15 +0000 http://intuire.wordpress.com/?p=58#comment-43 Hi Irene, I'm glad that the you are finding inspiration here. Cheers, Erick Hi Irene,

I’m glad that the you are finding inspiration here.

Cheers,

Erick

]]> By: Irene Chiu http://intuire.wordpress.com/2008/05/04/its-all-about-stepping-on-your-customers-shoes/#comment-38 Irene Chiu Mon, 05 May 2008 23:46:08 +0000 http://intuire.wordpress.com/?p=58#comment-38 Awesome post! So many times we think that we innovate for the masses, when really the answer is in the solution of “how can this experience best serve my user”. Visiting the endless numbers of experiences the company WANTS to give the user, many more times, the ‘blinding obvious’ is overlooked. (like the hospital bed example). I can really appreciate the sensitivity that is becoming more common, where users are part of the design process (whether they know it or not). The state of web 2.0 really does bring this ‘human factor’ into light as we continue to evolve corporate processes. Thank you for reminding me that in the endless number of solutions we may have, the best ones are always the simplest (and most direct). Awesome post! So many times we think that we innovate for the masses, when really the answer is in the solution of “how can this experience best serve my user”. Visiting the endless numbers of experiences the company WANTS to give the user, many more times, the ‘blinding obvious’ is overlooked. (like the hospital bed example).
I can really appreciate the sensitivity that is becoming more common, where users are part of the design process (whether they know it or not). The state of web 2.0 really does bring this ‘human factor’ into light as we continue to evolve corporate processes.
Thank you for reminding me that in the endless number of solutions we may have, the best ones are always the simplest (and most direct).

]]>